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Franchising & Entrepreneurship

24 Nov 2021
Keynote Theatre 4

The word Franchise brings with it some misconceptions, I believe it has had a bad rap for years and been treated in the business sector very much as the poor relation, something you do if you don't have any ideas yourself, or associated with Mcdonalds and that is as far as franchising goes .

The reality is Franchising is a huge contributor to the economy and driving force for entrepreneurship but it needs to shout louder to the public and other business people on the benefits it can bring to individuals and to the wider business world.