In this seminar we will discuss how I (Montana Brown) built Swim Society, including all the set backs we have faced as a business and the struggle to ensure our value takes precedent over our short term revenue. We’ve made many wrong decisions and partnered with the wrong people at the right time, so how do you know when to change course? Or when a business decision becomes your best mistake. We will delve into influencer culture and what its really like being an influencer face at the head of a brand striving to do good.